Who is this for?

Our programs are for entrepreneurs, business owners and leaders. We are for the individuals who are committed to dramatically increase their results in life, both personally and professionally.

We work with individuals who say what it is that they are going to do and follow through.

Commitment as defined above is a prerequisite to working with us and to be a part of the Awakened Man.

Our Programs

  • Does this sound like you?

    • You crave & desire growth, personally & professionally, every single day… you’ve been told that you can be ‘intense’ or ‘full-on’ but you know this is an advantage not a flaw

    • You refuse to be capped by your past or limited by your mistakes. You recognise you’re in a season to advance not to retreat and you know that with the proper guidance & leadership, you can do exceptional things

    AMP was created to be a place where we unlock the potential of men who want more from their business, relationships and lifestyle…

    And help them move away from self-sabotaging behaviours that hold them back and keep them thinking and acting too small…

    Heroic Man is the starting place for men to put the strong foundations in for both their business and relationships - CLICK HERE FOR MORE DETAILS

  • The 90 Days To Impossible, where we help men to raise their money game, discover their inner hustler, and set massively higher expectations for how much they can earn in a short block of time…

    So they finally start to believe in themselves, and become truly confident they have what it takes to achieve that breakthrough success…

    All while collecting a year’s worth of cash so they can build their business faster and bigger.

    We’ve already helped 30+ men challenge themselves to create their last year’s annual earnings in 90 days or less, and seen crazy results.

    CLICK HERE FOR MORE DETAILS

  • For the business owners and entrepreneurs who are already driven, focused, and succeeding at a high level in business…

    But struggling with making the transition from operator to business owner, releasing control, and delegating effectively.

    They know that there’s levels to the game, and want to push their potential to the limit…

    So they can have the financial success, deeper relationships, and amazing lifestyle they know they’re capable of…

    And enjoy the respect and recognition that comes with winning at that level.

    That’s what the Awakened Man Mastermind is here for - CLICK HERE FOR MORE DETAILS

  • 7Figure Boardroom is an advisory based role for us, having built 7-9fig businesses, to sit as your board of directors to advice on maximising growth and exploding profits.

    For details - message Pete Taylor personally on Facebook HERE

The Awakened Man Project is for the individuals who are committed to dramatically increase their results in life, both personally and professionally.

You're not alone, the journey you're on, the expectations you feel, defining your sense of purpose, it's common and predictable.

From working with thousands of entrepreneurs and leaders around the world, we’ve learned at the Awakened Man Project that there are certain problems and frustrations that come along at a very predictable time for men.

More importantly, there are also certain ways to overcome them if you know the journey ahead of you.


The Awakened Man programs are intensely designed for high performing business men who are committed to transforming their relationships, income and lifestyle.


And help them move away from self-sabotaging behaviours that hold them back and keep them thinking and acting too small… 

So they get clear on their highest values and goals, 

Step into their full potential and power…

Create a simple, strategic plan…

And get after it with mucho f***ing gusto!

We go a mile deep, not a mile wide on:

  • Creating simple strategic plans

  • Understanding and unpacking your emotions, behaviours and blocks

  • Get clear on your vision and purpose

  • Strategise the actions necessary to achieve your impossible goals

  • Eliminate the inner Mr Nice Guy and create assertiveness and boundaries

  • Mastered your psychological environment 

  • Positive Psychology How to tap into the science of optimising + actualizing

  • Antifragile How to use everything to fuel your heroic growth

  • Purpose How to discover your purpose and fulfil your destiny

  • Optimal Sleep How to get a great night of sleep to optimise your energy, mood and mojo

  • Confidence How to create indestructible trust in yourself

  • Optimising Algorithms How to become an optibot (aka an “optimising robot”!) and program yourself to reach your infinite potential

  • Leadership How to inspire and empower people to do great things

  • Meditation How to meditate without moving to the himalayas

  • Goals How to set and achieve goals that will help you flourish

  • Masterpiece Days How to create a great life one great day at a time

  • Productivity How to get great things done vs. a ton of trivial things

  • Abundance How to create true wealth by wisely investing in you, inc. (+ the best way to become a billionaire! )

  • Learning The science of how we learn and make things stick (efficiently)

  • Self-Image How to construct the best, most heroically awesome version of you

  • Willpower The science of self-control and how to build your optimising engine

  • Optimal Business How to create a great business and get paid to change the World

  • Fatherhood How to win dad of the year while doing your life's work

  • Conquering Anxiety How to tame the anxious gremlins and live with calm Confidence

  • Conquering Perfectionism How to quit being a perfectionist and start being an incremental optimizer

  • Conquering Procrastination How to quit putting your life on hold and actualize your potential

  • Conquering Digital Addiction To sculpt or to be hacked? that is the question

  • Conquering Fear How to alchemize fear into excitement + use the energy as
    fuel to reach your potential

  • Unstoppable Teams The essentials for high-performance leadership

    Self-Mastery

    To walk on the path of an Awakened Man, you must learn to master yourself. As a man,

    One of the most powerful moments on the road to growth and mastery is when you grasp the truth that no one is coming.

    No one is coming to save you.

    For a man to become his best self, to achieve the pinnacle of self-actualisation he needs to become what we call an ‘inside out man’

    Here's the thing:

    So often as men, we get tied up in achieving success.

    We get tied up in getting the hot girl.

    We get tied up in getting the six pack.

    We get tied up in making the million dollars.

    And when we do that,

    We tie all of our value and receive all of our validation from the outside in.

    This is completely ass-backwards.

    As positive psychologists, we know that if you want to be a happy and fulfilled person who lives their lives with a sense of joy and completion, you have to first become a person who works from the inside out.

    That’s why on our programs The Tools we give guys, allows you to unlock what you’ve been missing all this time and release decades of latent potential.

    As a result, more profit in business, more love in your relationships, more income in careers, more fun outside of work but most of all you understand who you are and can be 100% yourself without fear holding you back.

Master Your Inner Game And Hyper Accelerate Your Business & Personal Growth

We use unique, custom-built tools & methods to give you the edge. This is not an ordinary program. We can hand on our heart say there is no other program like this.

  • Entrepreneurs and business owners make up a core of the members in our programs, along with a strong base of corporate members in leadership and management roles. We’ve had guys join us looking to step out of corporate to begin their own business or consultancy and guys that are looking to excel in their career and personal life; guys not willing to settle for mediocre or not getting to their potential.

  • Yes. We have plenty of men that join us who are in their second stage of life. Their second mountain. Whether that is looking for clarity on vision and direction or help with them finding a vocation that will provide fulfilment and meaning

  • We do meet ups regularly for our members and host regular events throughout the year from large 200+ meet ups to intimate 25 guys having some food and talking about life, relationships, wealth, health and becoming our best versions. See the events page for more info

  • We host retreats and adventures all year round from the UK to South Africa. Climbing mountains, safaris in Africa to relaxing on the beach planning our best years ever.

  • Developing the skill set and beliefs to internalise being a heroic man. Being able to understand our own psychology and then go onto thrive in our relationships and professional life.

  • Our most intense program is 12 months, some guys are now on their second year, coming into their third. Our Heroic Man program is monthly so we have a range of programs depending on where you are and what you need.

  • Yes, we work closely with psychotherapists who work with A-list stars and bring them into our program to work closely with the guys. More recently to delve into shadow work as a tool to help men unlock their latent potential.

  • Our programs are a blend of psychology, science and ancient wisdom. Along with modern day strategies for professional growth. We are firm advocates of when a man can understand his own psychology, that he is able to see his limitations and moments of sabotage and then be proactive in moving forwards into growth and not backwards.

  • Have you ever done a program or course, you’ve been given all the same information as everyone else, yet some guys do really well and others don’t. Yet the information was the same. We eliminate this by spending 80% of our work with you on your mindset and being able to think at a higher level. The other 20% is used for strategy, specifically around business we have specific time in our core programs dedicated to it.

    We also offer a program called The Boardroom where we act as your advisors in growing your top line revenue, bottom line profit and flourishing teams.

  • Mens work is part of what we do, working with men on creating boundaries in their work and relationships, stopping Mr Nice Guy syndrome, being more assertive, creating deep confidence and anti-fragility but, we don’t call it mens work. We call our work ‘Mens Business’. The work we do is about creating an impossible vision, closing the gap between who you’re being and who you can be and becoming Awakened Men. Not just in wealth, but in our relationships to our children and partners through to impact in our lives.

  • Pete Taylor is the business strategist and consultant for the men.

    Yaseen Dadabhay is the visionary coach who helps men dream 10x bigger.

    Benjamin Owen is the transformation coach that gets inside your head and un-tangles it so you can release the breaks and go full throttle.

  • To help you make a shift in your life we help you create an impossible(stretch) goal and make shifts in your life to make it happen. How we do that is through consultancy, coaching and mentorship.

  • A man striving to actualise his potential across 4 key areas; Work, Energy, Love, Finance.

  • Yes, many times over. The results we get aren’t normal.

    Please understand our results I'm sharing with you are not typical. We’re not implying you'll duplicate them (or do anything for that matter).

    We have the benefit of practising business and personal mastery for 30+ years, and have an established following as a result.

    The average person who buys any "how to" information gets little to no results.

    Your results will vary and depend on many factors ...including but not limited to your background, experience, and work ethic.

    All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT APPLY TO WORK WITH US OR JOIN OUR PROGRAMS.

    With that said ... let us jump right in and show you...start at our Client Success page here > then our Programs page here > then our application page here

  • We use 3 different models; coaching, mentoring, therapy. A large part is psychological work for high performers. 80% mindset on how to think and 20% strategy on what to do.

  • The Tools form a big part of our curriculum. We are fortunate enough to have a friendship with Barry Michels and have had him and his team come into our program. We are now in the process of becoming the only coaching certification program to be accredited with The Tools.

  • We are global, so we have men from all over the world joining our calls and programs. We have our own platform, app and private online community. We do also host meet ups in person, some for members, some for mastermind members and some for non-members. See our Events page for more info